The Great Lost Bear restaurant is bold, rich, and a bit gritty. Bears can be spotted running throughout the collateral, and the flavor of the restaurant seeps out of its pores.
![](https://cdn.myportfolio.com/11f3d98e-3cab-436d-bcf9-bdd09b26f840/df4f715b-cf31-4096-a6ff-999f0e32a2a6_rw_1920.jpeg?h=73e1c3d56bc8cab0d04b343e327389da)
![](https://cdn.myportfolio.com/11f3d98e-3cab-436d-bcf9-bdd09b26f840/53803976-c09b-48e2-a08b-f243ae3a4b4f_rw_1920.jpeg?h=0b04e9405c71ee35cdc0ed8e1b2bb5ad)
![](https://cdn.myportfolio.com/11f3d98e-3cab-436d-bcf9-bdd09b26f840/28913270-b680-4a39-9778-6c32e9d122e4_rw_1920.jpeg?h=913b2fefecc36183015fed0858c018ed)
![](https://cdn.myportfolio.com/11f3d98e-3cab-436d-bcf9-bdd09b26f840/25fb877b-31af-48f4-bd3e-8825aa8262b4_rw_1920.jpeg?h=51fb25ee1f039011145c1e42409e591e)
![](https://cdn.myportfolio.com/11f3d98e-3cab-436d-bcf9-bdd09b26f840/a4699671-18fd-4f68-b297-b32fdb02aa44_rw_1920.jpeg?h=036ffd6210b31f16b0f512de43ca8428)
The Great Lost Bear is a pub that has been around the block a few times . . . 42 years' worth! The restaurant itself is quirky, fun, comfortable, and filled with tradition and a sense of legacy in the city, but it didn’t really have a graphic identity, until now.
![](https://cdn.myportfolio.com/11f3d98e-3cab-436d-bcf9-bdd09b26f840/e2e3f60a-0dcd-4a7e-abeb-ee140c8180a9_rw_1920.jpeg?h=02905807e79f8a71fdb993d54a25e146)
![](https://cdn.myportfolio.com/11f3d98e-3cab-436d-bcf9-bdd09b26f840/767b592c-bbf4-440d-b671-47bc92990562_rw_1920.jpeg?h=c2a4cfe2e24b6031f9a631b84cf26fb8)
![](https://cdn.myportfolio.com/11f3d98e-3cab-436d-bcf9-bdd09b26f840/7d9479ff-56ea-4e89-98dc-434ec4fff2b1_rw_1920.jpeg?h=f7be4f3b9d70f22ade235d3213272a70)
![](https://cdn.myportfolio.com/11f3d98e-3cab-436d-bcf9-bdd09b26f840/f1c37f87-2e22-4d25-b4af-9d440b46db48_rw_1920.jpeg?h=24a3e5e54d4539ea2b9d68efd4f87bd7)
I chose Obviously by Oh No Type company as the restaurant’s signature typeface, for a juicy and rich feel, while at the same time feels like a modernization of a longstanding establishment.
![](https://cdn.myportfolio.com/11f3d98e-3cab-436d-bcf9-bdd09b26f840/3d14e5c2-b9ff-49eb-af6d-59f6fc17d786_rw_1920.jpeg?h=1d5486e95aa57fcef9eef53082c39a89)
![](https://cdn.myportfolio.com/11f3d98e-3cab-436d-bcf9-bdd09b26f840/dbaed09d-deff-4945-af58-96dddd65ed82_rw_1920.jpeg?h=6c56a1166446358e6ebd1494ad86b845)
![](https://cdn.myportfolio.com/11f3d98e-3cab-436d-bcf9-bdd09b26f840/fd12fd72-2cb3-49c0-9562-a98f6e1faa4d_rw_1920.jpeg?h=4702074ec31bdd3004dab76d10cdc82b)
![](https://cdn.myportfolio.com/11f3d98e-3cab-436d-bcf9-bdd09b26f840/121631fb-542b-4d15-a8d8-95dd475362dd_rw_1920.jpeg?h=f1fab1fb3fc6478bf3f78b9f1ddb81af)
![](https://cdn.myportfolio.com/11f3d98e-3cab-436d-bcf9-bdd09b26f840/8422a676-920b-4d2c-bc39-3776a058c6b4_rw_1920.jpeg?h=49f5029aa95dcea947fe5be2de10b80c)
![](https://cdn.myportfolio.com/11f3d98e-3cab-436d-bcf9-bdd09b26f840/d1d27458-abd3-4484-9e1d-182b45a24030_rw_1920.jpeg?h=5580916c3dfaab21e09ffdab051cde3b)
Great Lost Bear
Final Portfolio, student project
MassArt Graphic Design Certificate program