The Great Lost Bear restaurant is bold, rich, and a bit gritty. Bears can be spotted running throughout the collateral, and the flavor of the restaurant seeps out of its pores.
The Great Lost Bear is a pub that has been around the block a few times . . . 42 years' worth! The restaurant itself is quirky, fun, comfortable, and filled with tradition and a sense of legacy in the city, but it didn’t really have a graphic identity, until now.
I chose Obviously by Oh No Type company as the restaurant’s signature typeface, for a juicy and rich feel, while at the same time feels like a modernization of a longstanding establishment.
Great Lost Bear
Final Portfolio, student project
MassArt Graphic Design Certificate program